What a monthly agency fee buys
One monthly fee bundles the account manager, maintenance, and a capped change allowance — billed every month whether you use it or not.
// MethodologyPG.05
How the comparison works
We compare like with like: what it costs to get a quality site live and keep it evolving for a year — the build, the platform, and the changes you make. Here is the method, and the market sources behind every agency figure.
// The real differenceM.01
An agency bundles. We unbundle.
A fair comparison only works once you see what each price actually buys.
What we charge for
A low monthly platform fee — hosting, security, your AI assistant and a monthly credit allowance — plus credits for the changes you actually make, priced before you confirm.
One basis, both sidesYear one = the one-time build + twelve monthly payments + the changes you make. We use the same definition for PostAgency and for the agency benchmark — no thumb on the scale.
// Year one, like for likeM.02
The same job, a year of it.
Typical year-one cost at each level — build plus platform plus a normal month of changes — against the average agency equivalent.
| Level | PostAgency, year one | Average agency, year one |
|---|---|---|
| New Site | €1,470 | €35,100 |
| + The Plan | €3,143 | €126,900 |
| Done For You | €8,583 | €206,100 |
| Custom Build | €16,983+ | €61,300 |
Our figures use the live plan prices: a one-time build of €495–€4,995 plus €79–€999 a month, with a typical month of changes inside your credit allowance. The agency figures are the market benchmarks sourced below.
// How our numbers workM.03
Changes are metered, and you see the price first.
Every action has a set price in credits — a little lower on higher plans — shown to you before you confirm, never billed by surprise.
Each plan includes a monthly credit allowance — 50, 100 or 250 — and most months stay inside it. Bigger jobs, like a promo video, cost more, and you always see that first.
// What each credit buysM.04
The agency cost behind every credit
Every priced job carries the sourced agency quote for the same deliverable. Hover any figure to see the benchmark behind it — never a credit price without the anchor.
- Copy edit · 5 credits€100+ / pageWhy this numberOne page of website copy from a UK agency: CRO copy starts at €100 per page; the average UK freelance day rate is €480 (ProCopywriters 2025 survey, 474 writers). Source: Whito, 'UK Copywriting Costs', retrieved 21 Jul 2026.
- Web page section · 50 credits€500–€1,500Why this numberA custom landing page from a UK agency runs €500–€1,500 (medium complexity — video, testimonials, multiple CTAs); agencies quote the whole page, rarely a single section. Source: Landingi, 'How Much Does a Landing Page Cost' (2025); Bennetts Design, retrieved 21 Jul 2026.
- AI image · 3–14 credits€150–€500Why this numberA commissioned illustration or custom image: roughly €150–€500 for a straightforward piece, more for complex work; UK agency design time runs €75–€150/hr. Source: No Boring Design, '2025 Guide to Illustration Costs'; Media Village, 'Graphic Design Cost UK' (2026), retrieved 21 Jul 2026.
- Presentation · 200 credits€800–€3,500Why this numberA full presentation deck from a UK agency: €800–€3,500 (€40–€100 per slide), typically 2–5 weeks. Source: Depicts, 'Presentation Design Cost UK'; Pitch Deck Creators, retrieved 21 Jul 2026.
- Poster / flyer · 100 credits€150–€500Why this numberA poster or flyer designed by a UK agency: €150–€500 depending on size and finish. Source: Image Box Design, 'How Much Does a Poster Cost to Have Designed'; Media Village, 'Graphic Design Cost UK' (2026), retrieved 21 Jul 2026.
- Multi-page brochure · 75 credits / page€500–€5,000Why this numberA detailed multi-page brochure from a UK agency: from €500, up to €5,000+ with custom photography and print setup. Source: Image Box Design, 'Brochure Design Cost'; Media Village, 'Graphic Design Cost UK' (2026), retrieved 21 Jul 2026.
- Short video · ≤1 min · 200 credits€3k–€10kWhy this numberA 60-second custom explainer from a UK studio: €3,000–€10,000, typically 4–8 weeks. Source: Media Village, 'Explainer Video Cost UK' (2026); Mooviemakers, 'Animation Pricing 2025', retrieved 21 Jul 2026.
Credit counts mirror the live rate card; agency figures are 2025 UK market benchmarks, geo-priced to your region. Retrieved 21 July 2026.
// The sourcesM.05
Every agency figure, and where it comes from
Each agency number below is a real market benchmark, converted to your local currency. Here is the source behind each one.
- New Site — agency equivalent€35,100
Clutch 2026 web design pricing guide (verified client reviews, updated September 2026): the average agency web design project costs €35,100 and runs about seven months. Most reviewed projects come in under €9,200.
- + The Plan — agency equivalent€126,900
The average agency web design project (€35,100) plus twelve months of getting found on Google (€2,950/mo) and social media marketing (€4,700/mo), at Clutch's 2026 average monthly agency costs. About €126,900 in year one.
- Done For You — agency equivalent€206,100
Everything in the Plan figure, plus twelve months of paid-ads management (€6,600/mo in agency fees, ad spend excluded) at Clutch's 2026 average. About €206,100 in year one.
- Custom Build — agency equivalent€61,300
Custom platform builds: logins, payments, one-off systems. Clutch 2026 web development pricing guide: the average agency project costs €61,300 and runs about nine months.
Worth knowing: Clutch lists typical web design agency rates at $100–149 an hour in the US and $50–99 in the UK (2026 pricing guide).
Benchmark sources
Benchmarks are Clutch averages from verified client reviews, converted from US dollars; a real quote from any single agency will vary, and many small projects come in well under the average. We show them so you can judge the comparison for yourself.